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Indu Beauty: A Skincare Brand Designed for Teens
A Fresh Approach to Teenage Skincare
Indu Beauty is redefining skincare by creating products specifically for teenagers. Founded by Aaron Chatterley, co-founder of Feelunique, and Reena Hammer, former managing director of Urban Retreat, the brand addresses a major gap in the beauty industry. Most skincare products are geared toward either children or adults, leaving teens with limited options. Indu Beauty aims to change that.
Teens at the Heart of Product Development
Unlike many brands that simply market to young people, Indu Beauty actively involves teenagers in its development process. A dedicated group of teens tests the products, provides real feedback, and even participates in the brand’s campaigns. This ensures that every product truly meets their needs.
A Game-Changing SPF for Teen Skin
Indu Beauty’s first launch is a lightweight, non-greasy SPF designed to combat common sunscreen issues like stickiness and white residue. The brand focuses on making sun protection easy and enjoyable for teens, reinforcing the importance of skincare from a young age.
Expansion and Future Plans
With plans to expand into the U.S., Indu Beauty is poised to bring its teen-focused skincare solutions to a global audience. By prioritizing innovation and inclusivity, the brand is setting a new standard in the beauty industry—one where teenagers have a voice in the products made for them.
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